--- type: "Person" title: "Mahmud Filoğlu, Managing Partner | Roicool" description: "Mahmud Filoğlu is a co-founder and Managing Partner of Roicool, leading brands' digital growth with performance-driven strategy." url: "https://www.roicool.com/en/team/mahmud-filoglu" lang: "en" dateModified: "2026-10-21" resource: "https://www.roicool.com/en/team/mahmud-filoglu" alternates: tr: "https://www.roicool.com/ekip/mahmud-filoglu.md" generated: { by: "process:roicool-cms", at: "2026-10-21T19:25:30.086Z" } related: - { title: "Performance marketing", resource: "https://www.roicool.com/en/services/performance-marketing-agency.md" } - { title: "Google Ads", resource: "https://www.roicool.com/en/services/google-ads-agency.md" } - { title: "SEO", resource: "https://www.roicool.com/en/services/seo-agency.md" } - { title: "Analytics", resource: "https://www.roicool.com/en/services/analytics-consulting.md" } - { title: "Lead generation that turns into customers, not just clicks", resource: "https://www.roicool.com/en/services/lead-generation-agency.md" } - { title: "SEO consulting", resource: "https://www.roicool.com/en/services/seo-consulting.md" } - { title: "Server-side tracking", resource: "https://www.roicool.com/en/services/server-side-tracking.md" } - { title: "Apollo.io consulting", resource: "https://www.roicool.com/en/services/apollo-consulting.md" } - { title: "Consent Mode setup and KVKK", resource: "https://www.roicool.com/en/services/consent-mode.md" } - { title: "Technical SEO", resource: "https://www.roicool.com/en/services/technical-seo.md" } - { title: "GA4 consulting", resource: "https://www.roicool.com/en/services/ga4-consulting.md" } - { title: "International SEO", resource: "https://www.roicool.com/en/services/international-seo.md" } - { title: "B2B SEO", resource: "https://www.roicool.com/en/services/b2b-seo.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/multi-market-ad-architecture.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/google-meta-multi-stage-funnel.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/service-line-campaign-split.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/location-advantage-meta-ads.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/healthcare-appointment-optimization.md" } - { title: "Read the case", resource: "https://www.roicool.com/en/case-studies/patient-flow-gain-in-2-months-in-health-tourism.md" } - { title: "What is OKF (Open Knowledge Format)? Structure, implementation and what it means for GEO", resource: "https://www.roicool.com/en/blog/what-is-okf.md" } - { title: "What is GA4? How Google Analytics 4 works, and how to set it up", resource: "https://www.roicool.com/en/blog/what-is-ga4.md" } - { title: "What is Apollo.io? Setup and use for B2B prospecting", resource: "https://www.roicool.com/en/blog/what-is-apollo-io.md" } - { title: "What is B2B lead generation? Process, channels and metrics", resource: "https://www.roicool.com/en/blog/what-is-b2b-lead-generation.md" } - { title: "What is Clay? How it works, pricing and when to use it", resource: "https://www.roicool.com/en/blog/what-is-clay.md" } - { title: "GA4 BigQuery export guide: setup, costs and first queries", resource: "https://www.roicool.com/en/blog/ga4-bigquery-export-guide.md" } - { title: "What is Looker Studio? A guide to the tool now called Data Studio", resource: "https://www.roicool.com/en/blog/what-is-looker-studio.md" } - { title: "WhatsApp conversion tracking: measuring messages from ads", resource: "https://www.roicool.com/en/blog/whatsapp-conversion-tracking.md" } - { title: "7 Effective SEO Strategies That Get Immediate Results: Get to the Top on Google!", resource: "https://www.roicool.com/en/blog/7-effective-seo-strategies.md" } - { title: "ChatGPT Ads in Turkey: What Non-US Advertisers Face", resource: "https://www.roicool.com/en/blog/chatgpt-ads-in-turkey.md" } - { title: "What Is an Advertising Agency? A Guide to Agency Services and Choosing the Right Partner", resource: "https://www.roicool.com/en/blog/what-is-an-advertising-agency.md" } - { title: "Social Media Agency in Turkey: Scope, Price, 2026 Rules", resource: "https://www.roicool.com/en/blog/sosyal-medya-ajansi.md" } - { title: "Google Ads Cost in Turkey 2026: Surcharge, VAT, Withholding", resource: "https://www.roicool.com/en/blog/google-ads-costs-in-turkey.md" } - { title: "What Is AI SEO? Definitions, Evidence, Measurement", resource: "https://www.roicool.com/en/blog/ai-seo.md" } - { title: "SEO Pricing 2026: 3 Surveys, 3 Very Different Answers", resource: "https://www.roicool.com/en/blog/seo-pricing.md" } - { title: "What is a Digital Marketing Strategy? Step-by-Step Practice Guide for 2025", resource: "https://www.roicool.com/en/blog/digital-marketing-strategy-guide.md" } - { title: "How to Define and Track KPIs: A Step-by-Step Guide", resource: "https://www.roicool.com/en/blog/what-is-a-kpi.md" } - { title: "What is SEO Consulting? Rise to the Top in Digital with Roicool.", resource: "https://www.roicool.com/en/blog/what-is-seo-consulting.md" } - { title: "What is Advertising? A Comprehensive Guide to Taking Your Brand to the Top", resource: "https://www.roicool.com/en/blog/what-is-advertising.md" } - { title: "Advertising on Google: What It Costs and How to Set It Up in 2026", resource: "https://www.roicool.com/en/blog/advertising-on-google-cost-and-setup.md" } - { title: "What is Consent Mode v2? Cookie consent and Google measurement (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-consent-mode-v2.md" } - { title: "What are DMARC, SPF and DKIM? Why your emails land in spam (Reviewed)", resource: "https://www.roicool.com/en/blog/what-are-spf-dkim-dmarc.md" } - { title: "How to choose a CRM: an 8-question decision guide for B2B companies (Reviewed)", resource: "https://www.roicool.com/en/blog/how-to-choose-crm.md" } - { title: "How does ChatGPT choose brands? The sources behind its recommendations (Reviewed)", resource: "https://www.roicool.com/en/blog/how-chatgpt-chooses-brands.md" } - { title: "Google Ads offline conversion tracking: tying CRM sales back to your ads (Reviewed)", resource: "https://www.roicool.com/en/blog/google-ads-offline-conversion-tracking.md" } - { title: "CRM migration checklist: moving to a new CRM without losing data (Reviewed)", resource: "https://www.roicool.com/en/blog/crm-migration-checklist.md" } - { title: "How to measure AI visibility: tracking your brand in AI answers (Reviewed)", resource: "https://www.roicool.com/en/blog/how-to-measure-ai-visibility.md" } - { title: "GEO checklist: 20 steps to become a source in AI answers (Reviewed)", resource: "https://www.roicool.com/en/blog/geo-checklist.md" } - { title: "The international patient journey: what content each stage needs, in each language (Reviewed)", resource: "https://www.roicool.com/en/blog/patient-journey-multilingual-content.md" } - { title: "Clinic websites and Turkey's advertising rules: what can you publish, page by page? (Reviewed)", resource: "https://www.roicool.com/en/blog/clinic-website-advertising-rules-turkey.md" } - { title: "Google Ads for medical tourism: rules, campaign structure and tracking (Reviewed)", resource: "https://www.roicool.com/en/blog/google-ads-for-medical-tourism.md" } - { title: "WhatsApp lead tracking in health tourism: source, CRM stage and response time (Reviewed)", resource: "https://www.roicool.com/en/blog/whatsapp-lead-tracking-health-tourism.md" } - { title: "What Is Google Tag Manager? From the Container Snippet to Server-Side Tagging (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-google-tag-manager.md" } - { title: "Medical Tourism SEO in Turkey: 2026 Google and Legal Rules (Reviewed)", resource: "https://www.roicool.com/en/blog/medical-tourism-seo-turkey.md" } - { title: "YouTube Advertising Cost 2026: What You Actually Pay (Reviewed)", resource: "https://www.roicool.com/en/blog/youtube-advertising-cost-and-setup.md" } - { title: "Generative Engine Optimization (GEO): What Evidence Says (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-generative-engine-optimization.md" } - { title: "AEO Strategies (Reviewed)", resource: "https://www.roicool.com/en/blog/aeo-strategies.md" } - { title: "Types of Digital Advertising: Your Guide to the Most Effective Channels (Reviewed)", resource: "https://www.roicool.com/en/blog/types-of-digital-advertising.md" } - { title: "10 Common Google Ads Mistakes and How to Fix Them for Better Performance (Reviewed)", resource: "https://www.roicool.com/en/blog/10-common-google-ads-mistakes.md" } - { title: "What is Google Ads and Why It's Vital to Your Business (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-google-ads.md" } - { title: "Google Maps Advertising: Take Your Local Visibility to the Top (Reviewed)", resource: "https://www.roicool.com/en/blog/google-maps-advertising.md" } - { title: "A to Z Google Maps SEO Guide for 2025 (Reviewed)", resource: "https://www.roicool.com/en/blog/google-maps-seo.md" } - { title: "How to Rank Higher on Google: Your Complete Guide (Reviewed)", resource: "https://www.roicool.com/en/blog/how-to-rank-higher-on-google.md" } - { title: "What's the Real Cost of Ranking Higher on Google? (An SEO vs. Paid Ads Analysis) (Reviewed)", resource: "https://www.roicool.com/en/blog/cost-of-ranking-higher-on-google.md" } - { title: "Instagram Advertising: A Comprehensive Guide for 2025 (Reviewed)", resource: "https://www.roicool.com/en/blog/instagram-advertising.md" } - { title: "What Are Sponsored Instagram Posts? Your Complete Guide to Instagram Advertising (Reviewed)", resource: "https://www.roicool.com/en/blog/what-are-sponsored-instagram-posts.md" } - { title: "What Is Local SEO? A Step-by-Step Guide to Dominating Local Search in 2025 (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-local-seo.md" } - { title: "What is Marketing Mix? The 4P, 7P, and 4C Models (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-marketng-mix-4p-7p-4c.md" } - { title: "How to Advertise: A Comprehensive Guide to Success (Reviewed)", resource: "https://www.roicool.com/en/blog/how-to-advertise.md" } - { title: "AEO for SaaS Companies: Boost Visibility Through Content Creation (Reviewed)", resource: "https://www.roicool.com/en/blog/saas-aeo-content-guide.md" } - { title: "SEO analysis: a roadmap to leading the Google ranking race (Reviewed)", resource: "https://www.roicool.com/en/blog/seo-analysis-google-ranking-competition.md" } - { title: "What is SEO Analysis? A Guide to Digital Success (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-seo-analysis.md" } - { title: "Social Media Advertising: Reach the Top in Digital with Roicool! (Reviewed)", resource: "https://www.roicool.com/en/blog/social-media-advertising.md" } - { title: "What Is Digital Advertising? A Comprehensive Guide from Beginner to Advanced (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-digital-advertising.md" } - { title: "What Is a Target Market? A Strategic Guide to Focusing Your Business (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-a-target-market.md" } - { title: "What Does Impression Mean? Meaning of Impression in Digital Marketing (Reviewed)", resource: "https://www.roicool.com/en/blog/what-does-impression-mean.md" } - { title: "What is Index? The Key to Knowledge in the Digital World (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-index.md" } - { title: "Why People Also Search For Should Be a Key Part of Your SEO Strategy (Reviewed)", resource: "https://www.roicool.com/en/blog/people-also-search-for.md" } - { title: "What is a Landing Page: The Key to Your Digital Success with Roicool (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-landing-page.md" } - { title: "What is Persona? The Invisible Guide to Digital Strategy (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-persona.md" } - { title: "What Is a PR Campaign? Best Examples and How to Build One (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-a-pr-campaign.md" } - { title: "What is Wordpress? What are the Uses? (Reviewed)", resource: "https://www.roicool.com/en/blog/what-is-wordpress.md" } - { title: "What Are International Search Engines? (And Why They Matter) (Reviewed)", resource: "https://www.roicool.com/en/blog/international-search-engines.md" } - { title: "The whole team", resource: "https://www.roicool.com/en/team.md" } --- # Mahmud Filoğlu Managing Partner. Co-founder of Roicool. Before founding Roicool, Mahmud had already worked with more than 15 clinics; today Mahmud leads the performance marketing, Google Ads, SEO and measurement work. ## Profiles - [LinkedIn](https://www.linkedin.com/in/mahmudfiloglu) ## About Mahmud Filoğlu stepped into digital marketing while studying Business Administration, taught in English, at Istanbul Bilgi University. Before founding Roicool, Mahmud had already worked with more than 15 clinics in the health sector. Over the past six years Mahmud has worked closely with brands, run campaigns and kept asking "how do we do this better?" That experience led to Roicool, an agency built around measurable results, where the aim is for brands not only to be visible online but to create real value. ## Areas of expertise - [Performance marketing](https://www.roicool.com/en/services/performance-marketing-agency) - [Google Ads](https://www.roicool.com/en/services/google-ads-agency) - [SEO](https://www.roicool.com/en/services/seo-agency) - [Analytics](https://www.roicool.com/en/services/analytics-consulting) ## Services led ### Performance marketing agency With data-driven campaigns, we ensure that every penny of your ad spend reaches the right audience. We develop and manage performance-driven advertising strategies to help you achieve your sales, leads and brand awareness goals. [Performance marketing agency](https://www.roicool.com/en/services/performance-marketing-agency) ### Data-driven SEO agency As an SEO agency, let's build your brand a permanent, profitable sales channel that grows every month. [Data-driven SEO agency](https://www.roicool.com/en/services/seo-agency) ### Analytics consulting GA4, Google Tag Manager, server-side tagging, Consent Mode, a data warehouse and reporting: ad and sales decisions on data you can trust. [Analytics consulting](https://www.roicool.com/en/services/analytics-consulting) ### Lead generation that turns into customers, not just clicks We precisely filter your target audience and bring you prospects who are not just 'interested' but 'ready to buy'. Check out our services [Lead generation that turns into customers, not just clicks](https://www.roicool.com/en/services/lead-generation-agency) ### SEO consulting Data-driven SEO agency cluster. SEO strategy, prioritization and regular review for companies that implement with their own team: we decide what to do and in what order. [SEO consulting](https://www.roicool.com/en/services/seo-consulting) ### Server-side tracking Analytics consulting cluster. Server-side Google Tag Manager, first-party data, Meta Conversions API and enhanced conversions: send ad signals that are complete and under your control. [Server-side tracking](https://www.roicool.com/en/services/server-side-tracking) ### Apollo.io consulting Lead generation that turns into customers, not just clicks cluster. Target lists built on your ICP, sending infrastructure, multichannel sequences and CRM integration with Apollo.io: put outbound on a system. [Apollo.io consulting](https://www.roicool.com/en/services/apollo-consulting) ### Consent Mode setup and KVKK Analytics consulting cluster. A consent management tool, Consent Mode v2 and tag-level consent rules: we set up your measurement in line with KVKK and Google's consent requirements. [Consent Mode setup and KVKK](https://www.roicool.com/en/services/consent-mode) ### Technical SEO Data-driven SEO agency cluster. Crawling, indexing, speed, structured data and site migrations: we make sure search engines and AI crawlers read your site correctly. [Technical SEO](https://www.roicool.com/en/services/technical-seo) ### GA4 consulting Analytics consulting cluster. A GA4 and Google Tag Manager audit or a fresh setup: measurement plan, key events, settings and training for your team. [GA4 consulting](https://www.roicool.com/en/services/ga4-consulting) ### International SEO Data-driven SEO agency cluster. Multilingual site structure, hreflang, local keyword research and measurement in every language for markets abroad. [International SEO](https://www.roicool.com/en/services/international-seo) ### B2B SEO Data-driven SEO agency cluster. SEO built around a long sales cycle: commercial-intent pages, comparison and industry content, and organic leads measured in the CRM. [B2B SEO](https://www.roicool.com/en/services/b2b-seo) ## Case studies ### How we built the ad architecture for a multi-market health tourism brand Medical tourism marketing agency · İstanbul Care · 12x average ROI (Published on the project record: the average of the work so far · 3 months (ongoing)) [Read the case](https://www.roicool.com/en/case-studies/multi-market-ad-architecture) ### Royal Hair: how did we split a $60,000 budget between two different jobs? Medical tourism marketing agency · Royal Hair · 14x average ROI (Published on the project record: the average of the work so far; can vary seasonally · 2 months (ongoing)) [Read the case](https://www.roicool.com/en/case-studies/google-meta-multi-stage-funnel) ### How did we split campaigns in a clinic with a broad service range? Medical tourism marketing agency · EsteMoon Clinic · 13x average ROI (Published average from the clinic's public project record · 2 months (ongoing)) [Read the case](https://www.roicool.com/en/case-studies/service-line-campaign-split) ### How did we turn a Tirana clinic's location into a Meta Ads strategy? Medical tourism marketing agency · Albania Hair Clinic · 10x average ROI (Average in the result set published on the clinic's project page; $30,000 monthly budget, Meta-led structure · 5 months (completed)) [Read the case](https://www.roicool.com/en/case-studies/location-advantage-meta-ads) ### Performance marketing optimization: 150% increase in appointments Medical tourism marketing agency · Serkan Hezar · 150% Approved appointment increase (Approved appointments entering the clinic's system; advertising budget unchanged · 3-month optimization period) [Read the case](https://www.roicool.com/en/case-studies/healthcare-appointment-optimization) ### How to generate patient flow from scratch in 2 months for medical tourism Medical tourism marketing agency · Royal Hair · −60% cost per lead (CPL in niche countries, compared to the competitive main markets · First 2 months) [Read the case](https://www.roicool.com/en/case-studies/patient-flow-gain-in-2-months-in-health-tourism) ## Writing - [What is OKF (Open Knowledge Format)? Structure, implementation and what it means for GEO](https://www.roicool.com/en/blog/what-is-okf) - [What is GA4? How Google Analytics 4 works, and how to set it up](https://www.roicool.com/en/blog/what-is-ga4) - [What is Apollo.io? Setup and use for B2B prospecting](https://www.roicool.com/en/blog/what-is-apollo-io) - [What is B2B lead generation? Process, channels and metrics](https://www.roicool.com/en/blog/what-is-b2b-lead-generation) - [What is Clay? How it works, pricing and when to use it](https://www.roicool.com/en/blog/what-is-clay) - [GA4 BigQuery export guide: setup, costs and first queries](https://www.roicool.com/en/blog/ga4-bigquery-export-guide) - [What is Looker Studio? A guide to the tool now called Data Studio](https://www.roicool.com/en/blog/what-is-looker-studio) - [WhatsApp conversion tracking: measuring messages from ads](https://www.roicool.com/en/blog/whatsapp-conversion-tracking) - [7 Effective SEO Strategies That Get Immediate Results: Get to the Top on Google!](https://www.roicool.com/en/blog/7-effective-seo-strategies) - [ChatGPT Ads in Turkey: What Non-US Advertisers Face](https://www.roicool.com/en/blog/chatgpt-ads-in-turkey) - [What Is an Advertising Agency? A Guide to Agency Services and Choosing the Right Partner](https://www.roicool.com/en/blog/what-is-an-advertising-agency) - [Social Media Agency in Turkey: Scope, Price, 2026 Rules](https://www.roicool.com/en/blog/sosyal-medya-ajansi) - [Google Ads Cost in Turkey 2026: Surcharge, VAT, Withholding](https://www.roicool.com/en/blog/google-ads-costs-in-turkey) - [What Is AI SEO? Definitions, Evidence, Measurement](https://www.roicool.com/en/blog/ai-seo) - [SEO Pricing 2026: 3 Surveys, 3 Very Different Answers](https://www.roicool.com/en/blog/seo-pricing) - [What is a Digital Marketing Strategy? Step-by-Step Practice Guide for 2025](https://www.roicool.com/en/blog/digital-marketing-strategy-guide) - [How to Define and Track KPIs: A Step-by-Step Guide](https://www.roicool.com/en/blog/what-is-a-kpi) - [What is SEO Consulting? Rise to the Top in Digital with Roicool.](https://www.roicool.com/en/blog/what-is-seo-consulting) - [What is Advertising? A Comprehensive Guide to Taking Your Brand to the Top](https://www.roicool.com/en/blog/what-is-advertising) - [Advertising on Google: What It Costs and How to Set It Up in 2026](https://www.roicool.com/en/blog/advertising-on-google-cost-and-setup) - [What is Consent Mode v2? Cookie consent and Google measurement (Reviewed)](https://www.roicool.com/en/blog/what-is-consent-mode-v2) - [What are DMARC, SPF and DKIM? Why your emails land in spam (Reviewed)](https://www.roicool.com/en/blog/what-are-spf-dkim-dmarc) - [How to choose a CRM: an 8-question decision guide for B2B companies (Reviewed)](https://www.roicool.com/en/blog/how-to-choose-crm) - [How does ChatGPT choose brands? The sources behind its recommendations (Reviewed)](https://www.roicool.com/en/blog/how-chatgpt-chooses-brands) - [Google Ads offline conversion tracking: tying CRM sales back to your ads (Reviewed)](https://www.roicool.com/en/blog/google-ads-offline-conversion-tracking) - [CRM migration checklist: moving to a new CRM without losing data (Reviewed)](https://www.roicool.com/en/blog/crm-migration-checklist) - [How to measure AI visibility: tracking your brand in AI answers (Reviewed)](https://www.roicool.com/en/blog/how-to-measure-ai-visibility) - [GEO checklist: 20 steps to become a source in AI answers (Reviewed)](https://www.roicool.com/en/blog/geo-checklist) - [The international patient journey: what content each stage needs, in each language (Reviewed)](https://www.roicool.com/en/blog/patient-journey-multilingual-content) - [Clinic websites and Turkey's advertising rules: what can you publish, page by page? (Reviewed)](https://www.roicool.com/en/blog/clinic-website-advertising-rules-turkey) - [Google Ads for medical tourism: rules, campaign structure and tracking (Reviewed)](https://www.roicool.com/en/blog/google-ads-for-medical-tourism) - [WhatsApp lead tracking in health tourism: source, CRM stage and response time (Reviewed)](https://www.roicool.com/en/blog/whatsapp-lead-tracking-health-tourism) - [What Is Google Tag Manager? From the Container Snippet to Server-Side Tagging (Reviewed)](https://www.roicool.com/en/blog/what-is-google-tag-manager) - [Medical Tourism SEO in Turkey: 2026 Google and Legal Rules (Reviewed)](https://www.roicool.com/en/blog/medical-tourism-seo-turkey) - [YouTube Advertising Cost 2026: What You Actually Pay (Reviewed)](https://www.roicool.com/en/blog/youtube-advertising-cost-and-setup) - [Generative Engine Optimization (GEO): What Evidence Says (Reviewed)](https://www.roicool.com/en/blog/what-is-generative-engine-optimization) - [AEO Strategies (Reviewed)](https://www.roicool.com/en/blog/aeo-strategies) - [Types of Digital Advertising: Your Guide to the Most Effective Channels (Reviewed)](https://www.roicool.com/en/blog/types-of-digital-advertising) - [10 Common Google Ads Mistakes and How to Fix Them for Better Performance (Reviewed)](https://www.roicool.com/en/blog/10-common-google-ads-mistakes) - [What is Google Ads and Why It's Vital to Your Business (Reviewed)](https://www.roicool.com/en/blog/what-is-google-ads) - [Google Maps Advertising: Take Your Local Visibility to the Top (Reviewed)](https://www.roicool.com/en/blog/google-maps-advertising) - [A to Z Google Maps SEO Guide for 2025 (Reviewed)](https://www.roicool.com/en/blog/google-maps-seo) - [How to Rank Higher on Google: Your Complete Guide (Reviewed)](https://www.roicool.com/en/blog/how-to-rank-higher-on-google) - [What's the Real Cost of Ranking Higher on Google? (An SEO vs. Paid Ads Analysis) (Reviewed)](https://www.roicool.com/en/blog/cost-of-ranking-higher-on-google) - [Instagram Advertising: A Comprehensive Guide for 2025 (Reviewed)](https://www.roicool.com/en/blog/instagram-advertising) - [What Are Sponsored Instagram Posts? Your Complete Guide to Instagram Advertising (Reviewed)](https://www.roicool.com/en/blog/what-are-sponsored-instagram-posts) - [What Is Local SEO? A Step-by-Step Guide to Dominating Local Search in 2025 (Reviewed)](https://www.roicool.com/en/blog/what-is-local-seo) - [What is Marketing Mix? The 4P, 7P, and 4C Models (Reviewed)](https://www.roicool.com/en/blog/what-is-marketng-mix-4p-7p-4c) - [How to Advertise: A Comprehensive Guide to Success (Reviewed)](https://www.roicool.com/en/blog/how-to-advertise) - [AEO for SaaS Companies: Boost Visibility Through Content Creation (Reviewed)](https://www.roicool.com/en/blog/saas-aeo-content-guide) - [SEO analysis: a roadmap to leading the Google ranking race (Reviewed)](https://www.roicool.com/en/blog/seo-analysis-google-ranking-competition) - [What is SEO Analysis? A Guide to Digital Success (Reviewed)](https://www.roicool.com/en/blog/what-is-seo-analysis) - [Social Media Advertising: Reach the Top in Digital with Roicool! (Reviewed)](https://www.roicool.com/en/blog/social-media-advertising) - [What Is Digital Advertising? A Comprehensive Guide from Beginner to Advanced (Reviewed)](https://www.roicool.com/en/blog/what-is-digital-advertising) - [What Is a Target Market? A Strategic Guide to Focusing Your Business (Reviewed)](https://www.roicool.com/en/blog/what-is-a-target-market) - [What Does Impression Mean? Meaning of Impression in Digital Marketing (Reviewed)](https://www.roicool.com/en/blog/what-does-impression-mean) - [What is Index? The Key to Knowledge in the Digital World (Reviewed)](https://www.roicool.com/en/blog/what-is-index) - [Why People Also Search For Should Be a Key Part of Your SEO Strategy (Reviewed)](https://www.roicool.com/en/blog/people-also-search-for) - [What is a Landing Page: The Key to Your Digital Success with Roicool (Reviewed)](https://www.roicool.com/en/blog/what-is-landing-page) - [What is Persona? The Invisible Guide to Digital Strategy (Reviewed)](https://www.roicool.com/en/blog/what-is-persona) - [What Is a PR Campaign? Best Examples and How to Build One (Reviewed)](https://www.roicool.com/en/blog/what-is-a-pr-campaign) - [What is Wordpress? What are the Uses? (Reviewed)](https://www.roicool.com/en/blog/what-is-wordpress) - [What Are International Search Engines? (And Why They Matter) (Reviewed)](https://www.roicool.com/en/blog/international-search-engines) Breadcrumb: [Home](https://www.roicool.com/en) › [Roicool: from marketing to creative, your partner in digital](https://www.roicool.com/en/team) › Mahmud Filoğlu Related pages: - [The whole team](https://www.roicool.com/en/team) **Talk to Mahmud**: Tell us your goal; in the first strategy call we work out together where to start. [Book a call](https://www.roicool.com/en/book-a-meeting) Source: https://www.roicool.com/en/team/mahmud-filoglu · Last updated: 2026-10-21