Canonical Tag

What is the Canonical Tag? SEO Solution to the Duplicate Content Problem

Canonical tag used to indicate the preferred (original) version of a web page with multiple versions of similar content HTML element. This tag directs search engines to the original source prevent indexing of duplicate content helps.

This tag is a web page <head> It is placed in the section and looks like this:

<link rel="canonical" href="https://www.example.com/orijinal-sayfa" />

Example:

Imagine that you have an online store and your product page can be accessed through multiple URLs with tracking parameters, categories, or filters. Without the Canonical tag, Google can evaluate each version individually, which can hurt your SEO. By setting a canonical tag on the main product URL, you're telling Google which one to prioritize in search results.