Our Transparency Manifesto

A Contract Built on Data, Results and Trust

In the digital agency industry, the word “transparency” is often used as a hollow marketing slogan. We're Roicool. For us, transparency is not a slogan, but a It is the ROI metric.

Why? because Trustis a prerequisite for a sustainable return on investment (ROI).

This page is the exact opposite of “black box” processes, inflated reports and vague promises. This page is a clear, unfiltered “glass box” manifesto about our way of working, our philosophy, and our commitment to you.

Our philosophy: “ROI” first, then “cool”

Being “cool” is easy. The hard part is proving how much “ROI” that “cool” design or campaign brings at the end of the day.

  1. Honest Expertise & Trust: We are not a “do everything” agency. We do not try to sell you services in an area where we are not fully experts (for example: native mobile application development, PR management). Our money, specialized We win from where we are: Performance Marketing, Technical SEO and Webflow Development.
  2. Measurable Responsibility (Experience & Trust): We take responsibility. If a campaign goal is surprised, we don't hide it behind generic excuses like “the algorithm has changed.” Opens the data, “This test failed, our experience Based on this, this is our second hypothesis, and now we are trying it.” We own success and failure.
  3. Data Based Authority (Authoritativeness): We base our ideas on “data”, not “I think”. Our team is Google Ads certified from expertsfrom SEO strategists who have mastered tools such as Ahrefs/Semrush and official Webflow Expert Partner consists of developers with status. Our Authoritycomes not from our titles, but from the results we produce using these tools.

Our Working Model: “Glass Box” Process

How does the process work when you work with us? There are no predictions, there are clear steps.

Stage 1: Exploration & Strategy (Listening)

We listen to you. Not just what you want, why We also try to understand what you want. From Zoho CRM data to your Google Analytics 4 (GA4) data, we break down your “ROI” goals into numbers.

Stage 2: Implementation & Development (Execution)

Specialist Our team starts work.

  • The Webflow Project is: We code the design in Figma with a clean, scalable and PageSpeed-driven methodology such as “Client-First”.
  • With SEO/PPC: We set up your campaign structures, perform your technical audits and create your content strategy.

Stage 3: Reporting & Optimization (Accounting)

This is where “transparency” peaks. We don't send you 50-page, incomprehensible “traffic” reports.

  • What You Get: You get custom Looker Studio (or Zoho Analytics) dashboards.
  • What You'll See: You don't just see clicks or traffic. “Turnover corresponding to the 1 TL spent Advertising Budget (ROAS)”, “Number of Qualified Leads from Website” or “Effect of Increase in Keyword Ranking on Sales” You'll see clear “ROI” metrics like.

Our Pricing Model: Clear, Fair and No Surprises

We don't like the ambiguity of “call for a special offer to you”. Our pricing model is clear:

  • Project-Based Pricing (Webflow & Design): The scope of the project is clearly defined. Whatever the initially understood fee is, it is billed. Any out-of-scope request will be budgeted additionally with your approval. You will never encounter a “hidden cost” or a “surprise bill”.
  • Monthly Retainer (SEO & Performance Marketing): We work with a fixed monthly service and management fee for long-term “ROI” goals. This is the cost to the managed budget or spent specialized is clearly determined according to the effort.

Our Commitment: We are not the “cheapest” agency. We are the “highest ROI” focused agency committed to proving the value of every penny you invest with data.

Our Commitment to Data Security and Privacy (Trustworthiness)

Confidence It is sacred to us.

  • Your customer data in your Zoho CRM, Google Analytics data, or any information that is considered trade secrets is protected with the highest security standards.
  • Our entire team operates under non-disclosure agreements (NDAs).
  • Your data none We do not share with another client as a “case study” (without written permission from you).
  • We fully comply with the KVKK and GDPR processes.

The last word: Why should you work with us?

There are hundreds of agencies on the market. If you're just looking for someone to “do the work”, the options are plenty.

But if;

  • To our experience to trust,
  • From our expertise to take advantage of,
  • Sectoral to our authority recline,
  • And all this 100% trusty and if you want to experience with a transparent process,

... then you are in the right place.

Because at Roicool, transparency is not a marketing tool, but the foundation of our business model.