Affiliate Marketing
What is Affiliate Marketing?
Affiliate Marketingfor each sale, click or lead generated by the person or companies (affiliates) through their unique referral links by promoting a third-party product or service commission is an online marketing strategy based on the performance they earn.
This presents a lucrative scenario for both companies and sales partners: companies gain new customers thanks to the access and effort of the sales partner, while the sales partners earn money without having to create their own products.
How does an affiliate work?
- Company (also called merchant or advertiser)A special to the sales partner tracking link provides.
- The affiliate uses this link to recommend the product in blog posts, videos, social media posts or email newsletters.
- When a user clicks on an affiliate's link and makes a purchase (or completes another defined action), the affiliate receives a commission, which is usually a percentage of the sale.
Example:
Imagine running a tech blog and writing a review about a new laptop. At the end of your review, you added a button that says “Buy Now on Amazon”. This button contains your affiliate link. If someone clicks this button and buys the laptop, you get a share of that sale — there is no change in the price paid by the buyer.
Why is Affiliate Popular?
- Scalable Revenue: With the right audience and content, you can generate passive income without thousands of clicks.
- Low Entry Barrier: You do not need to produce or store inventory.
- Diverse Platforms: It can be used across websites, YouTube channels, TikTok, Instagram or email marketing.
Affiliate is especially effective when there is trust between the sales partner and their target audience, because it is not a compelling sales tactic. Authentic recommendations It produces better results.
