Royal Hair
Royal Hair is İstanbul Care's premium sister brand. We run a Meta Ads funnel that turns cold traffic into warm leads, alongside Google Ads, with CAPI tracking every stage.
Roicool x Royal Hair
Royal Hair carries the premium positioning of the İstanbul Care family, so we built the ad language to match. Google Ads captures direct demand, while a multi-stage Meta funnel warms up cold audiences and moves them toward a booking.
We balance a $60,000 monthly budget across both channels, and a full CAPI integration keeps conversion data clean at every stage of the funnel.
What We're Doing for Royal Hair
We built an ad setup that reflects Royal Hair's premium position: Google Ads captures direct demand, while a multi-stage Meta funnel converts cold traffic into bookings. We manage a $60,000 monthly budget across this structure, with CAPI keeping the whole process trackable.
Google Ads Campaign Management
We manage a monthly ad budget of $60,000 with campaign structures tailored to target markets, increasing qualified patient inquiries.
Meta Ads Management
A multi-stage funnel that turns cold engagement into warm sales, lowering the cost of patient acquisition.
Complete CAPI Setup
With Conversion API integration, we capture conversion data without loss, making campaign optimization fully data-driven.
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Measurable Results
We're achieving an average 14x ROI, an 8% conversion rate, and an $11 lead cost (which can vary seasonally).
Tüm Projelerimize Göz Atın
EsteMoon Clinic
EsteMoon Clinic is a multi-branch clinic group offering hair, dental, and aesthetic treatments worldwide. We manage Google Ads, Meta Ads, and 10-language SEO together, backed by a complete CAPI setup.
Albania Hair Clinic
Albania Hair Clinic is based in Tirana, appealing to European patients a short flight from Italy, Germany, and the UK. We built a Meta Ads-led strategy and 3-language SEO to grow its visibility across Europe.
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İstanbul Care
İstanbul Care is an established brand with 3 branches worldwide, drawing patients from Italy, Germany, Albania, Spain, the US, and France. We run its Google Ads and Meta Ads across 11 country/language combinations, with CAPI tracking every conversion.
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SDF
SDF is an established hair transplant clinic with years of trust behind it. We rebuilt its Google Ads account from the ground up, built an 11-language SEO foundation, and layered in CAPI so every conversion is captured accurately.
MEP DMC
For MEP, Turkey's leading destination management company (DMC), we delivered a high-performance and visually-driven premium digital transformation project, featuring seamless Webflow architecture, GSAP animations, and in-depth SEO/AEO engineering.
Modaltrans
We have successfully completed a comprehensive website project for Modaltrans that overlaps with their corporate identity, is premium perceived, enhanced user engagement, and can be easily managed with Webflow's powerful CMS infrastructure.
FL PR & Communications
In order to strengthen the digital presence of FL PR & Comms, we have created a website that can directly impact its target audience and has a professional look. In the process, using the Webflow infrastructure, we created a dynamic and impressive site. We designed the page designs in a moving structure, keeping SEO-focused content and user experience at the forefront. In this way, we made it possible for the client to display their testimonials and previous projects in a much more impressive way. As a result, we have come up with a conversion focused, professional and SEO compliant website.
Kucukcekmece Hospital
We have initiated a comprehensive transformation process to make Küçükçekmece Hospital a more visible and patient-oriented brand in digital. Our goal was not only to manage advertising campaigns, but to build a strong digital infrastructure that would ensure a sustainable flow of patients. To that end, we strategically designed Google and Meta ads, designed conversion-driven landing pages, and made every step measurable with advanced data visualization systems. The result is a digital ecosystem that uses its budget efficiently, can be managed with transparent reports and is constantly growing.
Lin Clinic
We built a target-oriented digital advertising infrastructure for Lin Clinic. The process began with the setup and correct structuring of Meta ads accounts, and we increased conversion rates through landing page optimization. With Looker Studio integration and data visualization efforts, we made the clinic's advertising performance continuously trackable with transparent and understandable reports.
Serkan Hezar
Op. Dr. Serkan Hezar için, hasta güveni sağlayan ve dönüşüm odaklı bir dijital yapı oluşturduk. SEO altyapısını güçlendirdik, performans pazarlama stratejileriyle hedef kitleye ulaştık ve potansiyel hasta lead’lerini optimize sayfalarla toplamaya başladık.
Lumena Health
Para Lumena, we have developed a multilingual Webflow site focused on health tourism. With a modern interface, simple user experience and mobile-friendly infrastructure, we've made it possible for visitors to interact quickly and safely. This site, which both describes its clinical services and is designed with a lead focus, sets the stage for the brand to meet the right people with global patients.
Novena Clinic
We designed a modern website for Novena that caters to the international patient audience. We brought the user experience to the forefront by combining visual language that reinforces clinical perception with multilingual structure. Thanks to the Webflow infrastructure, we made content updates quick and practical for the team.
Milore
We have created a modern and elegant website for Milore. By combining the design that reflects the style of the brand with the user-friendly structure, we increased the interaction of visitors with the site. At the same time, we have simplified the technical infrastructure, making content management much easier for them.
start your digitalization process
We talk about your goals, we evaluate your current situation together.
We prepare a growth strategy tailored to you and share the plan and details.
At the end of the interviews, we offer a clear offer specific to the needs of your brand.
Growing your brand requires not just advertising, but the right strategy. Roicool combines creative ideas with data to bring you to potential customers.
We focus on both quick results and long-term success in projects. We share developments with you on a regular basis, working like a team that thinks with you on the digital side.
