When you reach the limits of off-the-shelf platforms, we build your site in code, with full control and high performance.
Get a proposalLast updated
View as MarkdownWeb design · Istanbul · Maslak
Roicool's custom web development service covers requirements analysis, architecture and technology choice, SEO and speed designed around server-rendered pages, a headless CMS or admin panel, integrations, testing, launch and documentation. The code is kept in the client's repository.
Last updated: 21 October 2026View as Markdown
Four problems we solve.
Scope
Features, content model, integrations, traffic and maintenance expectations; technology choice.
Server-rendered pages, accessible components, a performance budget.
A headless CMS or admin panel; a draft, review and publish workflow, multiple languages.
Clean URLs, metadata, structured data, a sitemap, content present in the HTML.
Hosting, continuous integration, monitoring; for ongoing management, server management and security.
Price: by scope, written in the proposalAsk for a proposal
Cases
Semrush AI visibility score (domain overview); 0 at the start of the project · 6 months
Approved appointments entering the clinic's system; advertising budget unchanged · 3-month optimization period
CPL in niche countries, compared to the competitive main markets · First 2 months
In the same area
Corporate sites built with information architecture, a design system, SEO and measurement: a site your team can update that brings in leads.
Explore
Single-goal landing pages built for your ad campaigns: message match, form design, speed, measurement and testing.
Explore
Managing website and application servers: updates, backups, monitoring, SSL, security headers and incident response.
Explore
Monthly website maintenance: updates, backups, form and link checks, small changes, and speed and technical SEO checks.
Explore
Corporate sites built with information architecture, a design system, SEO and measurement: a site your team can update that brings in leads.
Explore
Single-goal landing pages built for your ad campaigns: message match, form design, speed, measurement and testing.
Explore
Managing website and application servers: updates, backups, monitoring, SSL, security headers and incident response.
Explore
Monthly website maintenance: updates, backups, form and link checks, small changes, and speed and technical SEO checks.
ExploreTeam and proof
Clutch profile“Roicool knew what they were doing and were ready to answer our questions with their expertise anytime.”
Sena Miskioğlu, SESTEK Marketing Manager ·
150% Approved appointment increase
Approved appointments entering the clinic's system; advertising budget unchanged · 3-month optimization period
Read the Serkan Hezar caseStrategy, content, development and measurement in one team.
Partnerships and certifications
When you need application logic that off-the-shelf platforms cannot handle, high traffic, custom integrations or full control. For most content-led corporate sites, a platform such as Webflow is faster and more economical.
Modern JavaScript frameworks on the front end (e.g. Next.js), a headless CMS or custom admin panel for content, and cloud infrastructure for hosting. We choose by the requirements and by your team's capacity to maintain it.
Unless the project contract says otherwise, the delivered source code and documentation are yours; the code is kept in your own repository account.
Through a headless CMS or an admin panel; letting the marketing team update pages and content without a developer is part of the design.
Not if it is built right. When server-rendered content, clean URLs, metadata, structured data and speed are designed in from the start, custom-coded sites are strong for SEO.
Let’s start
In a 30-minute intro call we listen to your goals and agree on the right first step.
