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Web app development

We build web apps that your customers, partners or team will use every day.

Last updated

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  • Next.js
  • API
  • AI

From idea to live

A working release every sprint. You see what shipped, and when.

  1. Discovery

    The workflow, the users and the success measure on one page.

    • Scope
    • Measure
  2. Design

    Screens and the data model, a clickable prototype.

    • Prototype
    • Data model
  3. Build

    Two-week sprints, a working release in each.

    • Sprints 1–4
    • Preview
  4. Test

    Automated tests, acceptance on real data.

    • Acceptance
    • Performance
  5. Launch

    Go-live, monitoring and maintenance.

    • Live
    • Monitoring
  • v1.4 · Sprint 4 · proposal panel, notifications ✓ tests passed
  • v1.3 · Sprint 3 · CRM connection ✓ live
  • v1.2 · Sprint 2 · role-based access ✓ live
Sample flow · every project has its own release log
In short

What is Web app development? The answer in one paragraph.

Roicool's web app development service covers user and workflow analysis, the scope of the first version (MVP), interface design, authentication and authorization, the data model, CRM and other system integrations, testing, launch and maintenance.

Last updated: 21 October 2026View as Markdown

Your customers email you to ask about the status of a quote, order or project.

Three problems we solve.

  • Your customers email you to ask about the status of a quote, order or project.

  • Your team runs a critical process on spreadsheets.

  • You want to add a section to your site that needs user accounts.

Scope

What we do

01Analysis and scope
01

Analysis and scope

User roles, workflows and the limits of the first version.

Deliverable · Scope and architecture
02Design
02

Design

A usable, accessible interface; prototype and user testing.

Deliverable · The launched app
03Development
03

Development

Authentication, authorization, data model, business logic.

Deliverable · Source code and
04Integration
04

Integration

CRM, ERP and other systems; for details, see API integration.

Price: by scope, written in the proposalAsk for a proposal

Cases

Results, with their method. One case from this service.

All case studies
  • SESTEK
  • SaaS

SESTEK: how we connected Webflow forms to Dynamics 365

We connected SESTEK's Webflow forms not straight to the CRM but to a Webflow Cloud app on the site's domain; only this server layer talks to Microsoft Dynamics 365, and the browser never does. The forms are React code components managed from the Designer, on a bilingual CMS whose folder and item slugs are largely translated.

Read the SESTEK case

Team and proof

The team that does the work, the result we measured. Our rating and our badges can be checked.

Clutch reviewsClutch
5.0★★★★★8 verified reviews

“Roicool knew what they were doing and were ready to answer our questions with their expertise anytime.”

Sena Miskioğlu, SESTEK Marketing Manager ·
Clutch profile
Case result

delivery channels at SESTEK: a CDN library, code components and a Cloud app

Team

Strategy, content, development and measurement in one team.

projects
13
cases
9
Ali ParsaSenior Developer · Owner of this service

Frequently asked questions

  1. What is the difference between a web app and a website?

    A website mainly presents content; a web app is software where users log in, enter data and get things done: dashboards, portals, calculators, booking systems.

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  2. Does it make sense to start with an MVP?

    In most cases, yes. A small first version that solves the most critical workflow lets real user feedback guide the next steps.

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  3. Do you also build mobile apps?

    Our focus is web apps; we build responsive web apps that work well on mobile and, where needed, progressive web apps. When a native mobile app is required, we say so clearly.

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Question not here? Write to us

Clutch5.08 reviews (5.0 out of 5) (opens in a new tab)

Let’s start

Let’s find where to start, together.

In a 30-minute intro call we listen to your goals and agree on the right first step.