We move you from WordPress to Webflow and keep your content, your URLs and your search visibility.
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Roicool's WordPress to Webflow migration service covers the URL and content inventory, design and CMS setup in Webflow, importing posts and images, equivalents for plugin functions, a 301 redirect map, launch-day tests and Search Console monitoring after launch.
Last updated: 21 October 2026View as Markdown
Four problems we solve.
Why Webflow?
Webflow is a SaaS platform that runs hosting and updates for you, with visual development and a built-in CMS. WordPress is open-source software you host yourself and extend with plugins. The choice depends on your team, your maintenance capacity and how much customisation you need.
The full comparison| Criterion | Webflow | WordPress |
|---|---|---|
| Model | SaaS; hosting included | Open source; hosting separate |
| Design | Visual development, components | Themes and page builders |
| Content management | Built-in CMS collections | Post and page types, plugins |
| Maintenance | Handled by the platform (updates, security) | Yours (core, theme and plugin updates) |
| Extensibility | Integrations, custom code | Very large plugin ecosystem |
| SEO | Built-in meta, redirects, sitemap | Comprehensive, through plugins |
| E-commerce | For small catalogues | Broad, with WooCommerce |
Scope
Every URL, pages with traffic and backlinks, content types and plugins.
Building the design in Webflow and mapping content types to collections.
Importing posts, categories, authors and images by CSV or API; cleaning up shortcodes and formatting.
Titles and descriptions, canonical tags, structured data, the 301 map. Checklist: site migration SEO checklist.
Redirect tests on launch day, Search Console and analytics monitoring.
Price: by scope, written in the proposalAsk for a proposal
Projects
The Webflow project flow
Collections, fields and references are built around your content; your team adds a new page without code.
Content and images move over, every old URL redirects to its new page with a 301; meta titles and schema stay.
Titles, schema, internal links and speed are set inside Webflow; the pages become sources in search and AI answers.
The app runs on the same domain as your Webflow site; every change goes through a preview before it goes live.
In the same area
A scalable CMS architecture in Webflow, reusable components, multiple languages and a site your team can update on its own.
Explore
Technical SEO built for Webflow: meta and schema in CMS templates, redirects, speed, multiple languages and a page structure suited to AI answers.
Explore
Code-built app sections that run on the same domain as your Webflow site: calculators, customer portals, search and personalization.
ExploreTeam and proof
Clutch profile“Roicool knew what they were doing and were ready to answer our questions with their expertise anytime.”
Sena Miskioğlu, SESTEK Marketing Manager ·
CMS collections on MEP DMC's site, moved from WordPress to Webflow
Strategy, content, development and measurement in one team.
Partnerships and certifications
Google Partner
Meta Business Partner
LinkedIn Marketing PartnerWith proper planning, no lasting loss is expected. A URL inventory, a 301 redirect map, keeping the metadata and monitoring after launch are the basis of the migration; there may be short-term fluctuation.
Yes. Posts, categories, authors and images can be imported into the Webflow CMS by CSV or API. Formatting and shortcodes in the content are cleaned up before import.
For most of them, yes: forms, SEO settings, multiple languages and structured data are covered by Webflow's own features or by integrations. For functions with no equivalent, we plan a solution before the migration.
No. The new site is built and tested in a separate environment and goes live with a DNS change; visitors see no downtime.
Yes; the current design can be rebuilt in Webflow. Most brands also use the migration as a chance to improve the design and information architecture.
Let’s start
In a 30-minute intro call we listen to your goals and agree on the right first step.
