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Best CRM Software 2027

Last updated 7 min readView as Markdown

TL;DR · In short

We compared eight CRM tools that SMEs in Turkey can buy today. Bitrix24, HubSpot and Zoho CRM have free plans; Turkish-made MyBasicCRM prices in Turkish lira. Choose by your sales process, team size and the channels you use before you look at price.

Key takeaways

  • The list has 8 CRM tools, in alphabetical order, with no scores.
  • Free plans: Bitrix24 (1–2 users), HubSpot (2 users), Zoho CRM (3 users).
  • Prices were taken from official pricing pages on 3 November 2026; most are in dollars or euros, MyBasicCRM is in Turkish lira. Prices may change.
  • Bitrix24 prices per company; the others price per user.
  • Tools with a Turkish interface shown on the vendor's own page: Freshsales, MyBasicCRM, Pipedrive, Zoho CRM.
  • For KVKK, ask the vendor where the data is stored before you buy.
Cover image of the Best CRM Software list, dark ground with blue light

How we evaluated

Criteria: an SME in Turkey can buy it today; it offers a free plan or a trial; it publishes its entry plan price on its site; and it describes core CRM work such as the sales funnel, automation and email. We listed a Turkish interface only where the vendor itself states it. We applied no weighting; the tools are in alphabetical order.

Sources: the vendors' own pricing pages, product pages and help centres. Prices are given in the currency shown on the page, excluding VAT, and may change.

Date: 3 November 2026.

Roicool prepared this list. Roicool provides consulting for HubSpot, Zoho CRM, Bitrix24, Pipedrive and Salesforce on the list, and earns no revenue from the ranking.

"CRM programı" (CRM software) is searched about 1,300 times a month in Turkey. Most of those searchers have the same question: how do I track my customers, my proposals and my sales team in one place? The table below is for a first cut. The details are under each tool's own heading. Every tool on the list lets you start with a free plan or a trial, so the most reliable step before you buy is to narrow the shortlist to two or three tools and try them with your team.

CRM software comparison table

CRMFree planEntry price (as shown on the site)Turkish interfaceHighlights
Bitrix24Yes (1–2 users)Basic: US$49/month per company, billed annually; US$69 billed monthly (5 users)Has a Turkish siteSales funnel, WhatsApp and phone integration
FreshsalesNot on the plan cards; 21-day trialGrowth: $9/user/month, billed annuallyYes (on the support page)Kanban view, email and phone
HubSpot Smart CRMYes (2 users, 1,000 contacts)Starter: $20/seat/month (discounted for new customers to $7 paid annually upfront, $10 monthly)Not in HubSpot's language listFree CRM, email integration, automation (Starter)
monday CRMNo; 14-day trialBasic: €12/seat/month (struck-through €18), minimum 3 usersNot stated on the pageLead management, automation, Gmail/Outlook
MyBasicCRMNo; 1-month trial₺349 + VAT/user/monthYes (Turkish product)Proposals and orders, ERP integrations, bulk SMS/WhatsApp
PipedriveNo; 14-day trialLite: $14/licence/month, billed annually, excluding VATYes (one of 22 languages)Sales pipeline, calendar, 500+ integrations
Salesforce Starter SuiteFree Suite appears in the comparison table$25 (or €25)/user/monthNot stated on the pageLead and opportunity management, email marketing
Zoho CRMYes (3 users)On the websiteYes (one of 28 languages)Workflow automation, reports, mobile app

Prices exclude tax. All prices were taken on 3 November 2026 and may change.

Bitrix24

Bitrix24 bundles its CRM with tasks, calendar, chat and video calls. It prices per company, not per user: the Turkish pricing page shows the Basic plan for 5 users at US$49 a month billed annually, or US$69 billed monthly. The free plan covers basic CRM (deals and contacts) for 1–2 users. According to the page, the sales funnel, email, WhatsApp and phone integrations come with Basic and up; sales automation is on the Professional plan. It suits teams that want internal messaging and tasks in the same tool as sales. For setup help: Bitrix24 consulting.

Freshsales

Freshsales is Freshworks' CRM product. Its pricing page lists Growth as the entry plan, at $9 per user per month billed annually, and describes it as a plan for startups and SMEs. Growth includes a Kanban view, contact lifecycle stages, chat, email and phone, email templates and basic workflows. There is no free plan on the plan cards; a 21-day trial is offered. Freshsales' support page lists Turkish among its supported languages. Worth a look for teams that want to run sales and customer service with the same vendor.

HubSpot Smart CRM (Sales Hub)

HubSpot's free CRM is free with no time limit for up to 2 users and 1,000 contacts, and needs no credit card. The free version includes Gmail and Outlook integration, up to 15 sales pipelines, meeting scheduling and live chat. The Starter plan's list price is $20 per seat per month; the page shows new customers $7 paid annually upfront, or $10 paid monthly. Starter adds automation, e-signatures, multiple currencies and payment collection. Turkish is not on HubSpot's published list of interface languages. It suits teams that want marketing and sales in one database. For setup help: HubSpot consulting.

monday CRM

monday CRM is the company's sales product, built on its work management platform. The pricing page shows the Basic plan at €12 per seat per month (struck-through price €18); plans start at a minimum of 3 users. Basic has a limit of 1,000 contacts and deals; automations come with the Standard plan. There is no permanent free plan, but there is a 14-day trial. The product page mentions lead management, email tracking, Gmail and Outlook integration and automations that are easy to set up. It suits teams that want to track projects and delivery on the same board as sales.

MyBasicCRM

MyBasicCRM presents itself on its site as a "%100 yerli" (100% Turkish-made) product. It prices in Turkish lira: ₺349 + VAT per user per month. The site says training, consulting, setup and version updates are included in the price. There is no free plan; there is a 1-month trial that needs no credit card. Its main features are customer visits, proposals, orders and price lists, and service and complaint tracking. It also lists integrations with Logo, Eta, Mikro, Netsis and Paraşüt, plus bulk email, SMS and WhatsApp sending. It suits businesses with field sales teams, or those using Turkish accounting or ERP software.

Pipedrive

Pipedrive is a CRM built around the sales pipeline. Its Turkish pricing page shows Lite as the entry plan, at $14 per licence per month billed annually (excluding VAT). Lite includes lead, deal, contact and calendar management, AI-assisted reports and more than 500 integrations. Two-way email sync and automations are on the Growth plan. There is no free plan; a 14-day trial that needs no credit card is offered. Pipedrive's features page lists Turkish among 22 interface languages. It suits small sales teams that want to track sales stage by stage. For setup help: Pipedrive consulting.

Salesforce Starter Suite

Salesforce offers the Starter Suite package for small teams. The pricing page shows Starter Suite at $25 per user per month (€25 in euros), billed monthly or annually. The package covers lead, account, contact and opportunity management, ready-made sales flows and lead routing. It also lists AI that matches emails and events automatically, and email marketing. There is a free trial, and the comparison table also includes a $0 Free Suite. It suits companies that plan to move to Pro Suite and above later, and want to plan for growth from the start. For setup help: Salesforce consulting.

Zoho CRM

Zoho CRM's free edition is free with no time limit for up to 3 users. It includes contact management, follow-up reminders, workflow automation, up to 10 email templates, standard reports and mobile apps. Paid plans start with Standard. The pricing page shows the amount in a different currency depending on the visitor's region, so check the current price by opening the page from Turkey. It mentions a discount of up to 34 per cent for annual billing. According to the page, Turkish is one of 28 supported languages. It suits businesses that want to start free and upgrade as the team grows. For setup help: Zoho CRM consulting.

How to choose a CRM for an SME

Write down your process first. Where do your customers come from, how many stages do they go through, and who prepares the proposal? If you choose a tool before putting this on one page, the tool ends up shaping your process.

Count your channels. Do your customers reach you mostly by WhatsApp, phone or email? Bitrix24 and MyBasicCRM list WhatsApp explicitly on their pages. Other tools usually handle it through an integration; test it during the trial.

Work out the total cost. Multiply the per-user price by your team size. Bitrix24's per-company price, monday CRM's 3-user minimum and annual billing discounts all change the result. For prices in dollars and euros, allow for exchange rate changes too.

Check the accounting and ERP connection. If you use software such as Logo, Mikro or Paraşüt, ask whether the CRM has a ready-made connection to it.

Use the trial with real data. Most of the paid tools on the list offer a 14–30 day trial. Try it with a few real customers and deals, and with at least two people from the team.

Raise KVKK early. You will put your customers' personal data into the CRM, so it falls under KVKK, Turkey's data protection law. Before you buy, ask the vendor which country the data is stored in and whether it is transferred abroad. Of the tools on the list, MyBasicCRM says on its site that data is kept in a Turkcell data centre and on Amazon cloud servers. For the other tools, check the data location on the vendor's security or privacy page and in its contract; talk to a legal adviser if needed.

If you can't decide which tool fits you, see our CRM consulting page for process analysis and setup, or get a proposal.

Frequently asked questions

Is there free CRM software for SMEs?

Yes. On this list, Bitrix24 (1–2 users), HubSpot (2 users, 1,000 contacts) and Zoho CRM (3 users) offer free plans. Free plans limit the number of users and features, so you need to move to a paid plan as the team grows. Details were checked on 3 November 2026.

Which CRM software has a Turkish interface?

The tools where we saw Turkish on the vendor's own page are Freshsales, MyBasicCRM, Pipedrive and Zoho CRM. Bitrix24 has a Turkish site. For the other tools, check the interface language in a trial account.

How much does CRM software cost?

For tools priced per user in dollars, the entry plan's list price ranges from $9 a month (Freshsales, billed annually) to $25 (Salesforce Starter Suite). monday CRM is €12 per seat per month, MyBasicCRM is ₺349 + VAT per user per month, and Bitrix24 is US$49 a month per company for 5 users (billed annually). Prices were taken on 3 November 2026 and may change; tax is not included.

Is there Turkish-made CRM software?

Yes. On this list, MyBasicCRM presents itself on its site as "%100 yerli" (100% Turkish-made) and prices in Turkish lira. Other CRM software is developed in Turkey too; we left out the ones whose price and feature details we couldn't verify on their own sites.

How do you keep a CRM compliant with KVKK?

Because you enter personal data into the CRM, you need to know where the data is stored, who can access it and whether it is transferred abroad. Before you buy, read the vendor's security and privacy documents, check the data processing clauses in the contract, and ask a legal adviser if needed.

What does the order of this list mean?

The order shows no preference. We listed the tools alphabetically and gave no scores. Roicool provides consulting for HubSpot, Zoho CRM, Bitrix24, Pipedrive and Salesforce, but earns no revenue from this ranking.

Is something on this list missing or wrong? Write to us and we will check and correct it. Write to us

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