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Microsoft Dynamics 365 consulting

For sales teams in the Microsoft ecosystem, we get Dynamics 365 working together with your marketing data.

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In short

What is Microsoft Dynamics 365 consulting? The answer in one paragraph.

Roicool's Dynamics 365 consulting covers configuring the sales process and opportunity stages, use with Outlook and Teams, web form and ad lead integrations, feeding opportunity data back to ad platforms, and reporting with Power BI or a data warehouse.

Last updated: 21 October 2026View as Markdown

You use Microsoft 365 and want the CRM to work hand in hand with Outlook and Teams.

Three problems we solve.

  • You use Microsoft 365 and want the CRM to work hand in hand with Outlook and Teams.

  • Dynamics 365 is in place but not connected to marketing data.

  • You combine data by hand for sales reports.

Scope

What we do

01Sales process
01

Sales process

Lead, opportunity and stage configuration; assignment and workflows.

Deliverable · Process and data
02Working in Microsoft 365
02

Working in Microsoft 365

Day-to-day workflows with Outlook and Teams.

Deliverable · Configuration and integrations
03Marketing integration
03

Marketing integration

Web forms, ad leads, source fields and opportunity data fed back to ad platforms.

Deliverable · Reports
04Reporting
04

Reporting

Marketing and sales reports with Power BI or a marketing data warehouse.

Deliverable · Training

Price: by scope, written in the proposalAsk for a proposal

Sales pipeline: the rules run between the stages

Example flow: 8 anonymous deals move through Lead → MQL → SQL → Proposal → Customer, and at each of the 4 steps an automation rule we build fires.

  • Looker Studio
  • Zoho CRM

Example flow

  1. Lead2

    Gate Lead → MQL: Form received → assign to a rep

    • Travel and tourism marketingTRY 250–500k
    • Digital marketing for manufacturers and exportersTRY 100–250k
  2. MQL2

    Gate MQL → SQL: Lead score ≥ 60 → SQL

    • Digital marketing for logisticsTRY 250–500k
    • Travel and tourism marketingTRY 100–250k
  3. SQL2

    Gate SQL → Proposal: Proposal opened → Slack alert

    • SaaSTRY 25–50k
    • Digital marketing for manufacturers and exportersTRY 0.5–1m
  4. Proposal1

    Gate Proposal → Customer: Contract signed → onboarding task

    • SaaSTRY 50–100k
  5. Customer1

    • Digital marketing for logisticsTRY 50–100k

Cases

Results, with their method. One case from this service.

All case studies
  • SESTEK
  • SaaS

SESTEK: how we connected Webflow forms to Dynamics 365

We connected SESTEK's Webflow forms not straight to the CRM but to a Webflow Cloud app on the site's domain; only this server layer talks to Microsoft Dynamics 365, and the browser never does. The forms are React code components managed from the Designer, on a bilingual CMS whose folder and item slugs are largely translated.

Read the SESTEK case

Team and proof

The team that does the work, the result we measured. Our rating and our badges can be checked.

Clutch reviewsClutch
5.0★★★★★8 verified reviews

“Roicool knew what they were doing and were ready to answer our questions with their expertise anytime.”

Sena Miskioğlu, SESTEK Marketing Manager ·
Clutch profile
Case result

React form components connected to Dynamics 365 at SESTEK

Team

Strategy, content, development and measurement in one team.

projects
13
cases
9
Zehra AdaşManaging Partner · Owner of this service

Guide. What to know about Microsoft Dynamics 365.

· Managing Partner · Updated 21 October 2026 · 1 min read

A good fit: mid-size and large companies that use the Microsoft ecosystem.

Not a good fit: small teams that don't use Microsoft tools.

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Frequently asked questions

  1. Who is Dynamics 365 Sales right for?

    Organisations that rely heavily on Microsoft 365, Teams and other Microsoft business apps. The Outlook and Teams integration keeps it close to the sales team's daily work.

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  2. Can you connect Dynamics 365 to marketing data?

    Yes. We build integrations that route web forms and ad leads into Dynamics 365 and feed opportunity data back to the ad platforms.

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  3. Should ERP and CRM be in the same system?

    Not necessarily. The Dynamics ecosystem offers both together; separate systems can also work together through integration. The decision depends on your processes and existing infrastructure.

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  4. Do you report with Power BI?

    Dynamics 365 data can be reported in Power BI. We design marketing and sales reports together and, where needed, combine them with a marketing data warehouse.

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  5. Do you help with Dynamics 365 licensing?

    We assess the licence choice as part of the needs analysis; the purchase itself is made through Microsoft or a Microsoft partner.

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Question not here? Write to us

Let’s start

Let’s find where to start, together.

In a 30-minute intro call we listen to your goals and agree on the right first step.